TELEVISION ADVERTISING ON THE WOMEN'S COSMETICS MARKET IN UKRAINE

Authors

  • Andruh A. V. Lviv Ivan Franko National University

Keywords:

реклама, жіноча косметика, ринок

Abstract

TELEVISION ADVERTISING ON THE WOMEN'S COSMETICS MARKET IN UKRAINE

Author Biography

Andruh A. V., Lviv Ivan Franko National University

Scientific supervisor: Kushnir T.M., Candidate of Economic Sciences, Associate Professor

References

Trust in advertising in the U.S. media 2021. Statista. Statista. URL: https://www.statista.com/statistics/325458/trustworthiness-common-advertising-tactics/.

What is an advertisement and why are important? Adjust. Accelerate your app’s growth with. Adjust. URL: https://www.adjust.com/glossary/advertisement/.

Ліпич Л. Г., Хілуха О. А., Кушнір М. А. Стратегічне управління підприємством як багатовимірний простір парадоксів. Науковий погляд: економіка та управління (правонаступник наукового журналу “Вісник Академії митної служби України. Серія: “Економіка”). 2021. № 3 (73). С. 33–39. DOI: https://doi.org/10.32836/2521-666X/2021-73-5.

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Published

2023-06-16

How to Cite

Andruh A. V. (2023). TELEVISION ADVERTISING ON THE WOMEN’S COSMETICS MARKET IN UKRAINE. Enterprise Economics: Theory and Practice: Materials of the 12th All-Ukrainian. Student. Science and Practice Internet Conf. (April 20-21, 2023) // Entrepreneurship and Trade: Current State and Development Prospects: Materials of the III International Science and Practice Conf. (May 18–19, 2023), (ХІІ (20-21 квіт.), 8–9. Retrieved from https://konfkafptl.lntu.edu.ua/index.php/KKPTLLNTU/article/view/1

Issue

No. ХІІ (20-21 квіт.) (2023): Enterprise economics: theory and practice: Materials of the 12th All-Ukrainian. student. science and practice Internet Conf.

Section

Development of entrepreneurship in modern conditions

License

Copyright (c) 2023 Andruch A.V.

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.